Last updated: January 2026
1. Who we are
Thrifty Brits is a UK-based deals and voucher website helping people across the UK save money on everyday purchases.
We are based in Yorkshire, United Kingdom, and operate as a fully digital business.
Website: https://thriftybrits.com
Contact email: hello@thriftybrits.com
All communication with us is handled via email.
2. What this policy covers
This Privacy Policy explains how we collect, use, store, and protect your personal data in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
3. The personal data we collect
We may collect and process the following personal data:
- Email address (for newsletters, updates, or when you contact us)
- IP address (for security, analytics, and fraud prevention)
- Usage data (such as pages visited and interactions with deals)
- Cookies and similar technologies (see Cookie Policy)
We do not collect sensitive personal data.
4. How we collect your data
We collect data when you:
- Sign up to our email newsletter
- Contact us via email
- Use our website (via cookies and analytics tools)
- Click on affiliate links or interact with deals
5. How we use your data
We use your data to:
- Send you deal alerts or newsletters (if you’ve signed up)
- Respond to enquiries sent to us by email
- Improve our website and user experience
- Track performance of deals and links
- Comply with legal and regulatory obligations
6. Lawful basis for processing (UK GDPR)
Under UK GDPR, we process personal data based on the following lawful bases:
- Consent – when you sign up to receive emails
- Legitimate interests – to operate and improve our website
- Legal obligation – where required by law
You can withdraw your consent at any time.
7. Email marketing
If you sign up to our newsletter:
- You will only receive emails you have agreed to
- You can unsubscribe at any time using the link in our emails
- We do not sell or rent your email address to third parties
8. Affiliate links & third parties
Thrifty Brits contains affiliate links to third-party retailers.
This means we may earn a small commission if you click a link and make a purchase, at no extra cost to you.
When you leave our website via an affiliate link, the third party’s privacy policy will apply. We are not responsible for how third-party websites handle your data.
9. Cookies
We use cookies to:
- Ensure the website functions properly
- Understand how visitors use our site
- Support affiliate tracking and analytics
You can manage or withdraw your cookie consent at any time via our cookie banner.
For full details, please see our Cookie Policy.
10. How we store and protect your data
We take reasonable steps to protect your data, including:
- Secure hosting
- Limited access to personal data
- Use of reputable third-party services
We only keep personal data for as long as necessary for the purposes outlined in this policy.
11. Your UK GDPR rights
Under UK GDPR, you have the right to:
- Request access to your personal data
- Request correction of inaccurate data
- Request deletion of your data
- Withdraw consent at any time
- Object to certain types of processing
- Lodge a complaint with the Information Commissioner’s Office (ICO)
To exercise your rights, contact us at:
📧 hello@thriftybrits.com
12. Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date.
13. Contact us
If you have any questions about this Privacy Policy or how we handle your data, please contact us: